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Course Dashboard: Facebook Ads Measurement And Mastery 2017
Your Progress For This Course
Core Units
Unit 1: Overview, How FB Counts Results, Attribution Windows
Unit 2: The Right Metrics To Take Your Business To The Next Level
Unit 3: Reconciling Results Across Sources (GA vs. FB vs. Database, etc.)
[Bonus] Unit 4: 5 Biggest Money-Burning Facebook Ad Mistakes
Bonus Units
Unit 5: Offline Events Overview & Setup
Unit 6: Offline Events Data Load Process – Manual
Unit 7: Offline Events Data Load Process – Automatic / API
Unit 8: An Intro To Facebook Analytics
Course Resources And Notes
** Most notes reside in the units themselves. I will use this area for general updates and overall context as needed.
FAMM Unit 1
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