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WTFAA Course Dashoard
Unit 1 – Getting Started And Tagging
Course Overview And Logistics
Accurate Tagging With GTM – Video 0 – Overview and Introduction
Accurate Tagging With GTM – Video 1 – An Introduction to GTM – Why Use It?
Accurate Tagging With GTM – Video 2 – The Components of GTM
Accurate Tagging With GTM – Video 3 – The CACHEMONEY System: Why And How It Works
Accurate Tagging With GTM – Video 4 – CACHEMONEY Implementation Example
Unit 2 – Foundations
[Video] Diagnosing Ad Performance
[Vid+Slides] Ad Auction & Bidding In-Depth
Unit 3 – Scaling Guide
Phase 1 In-Depth
Phase 1 Video 2 – Example Campaign
Unit 4 – Improving Results
Video 1 – 5 Awareness Stages
Video 2 – The Big Idea And Writing Killer Leads
Scaling Cheat Sheets
Scaling Cheat Sheet – Vanilla Model
Recordings – Check-In Calls
Check-In Call 1: Aug 29 ’17
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WTFAA Phases: Kicking Off In Phase-1, In-Depth Part 1
Download Guide (PDF)
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Unit Resources And Notes
Excel File: Compare Your Performance By Day Of The Week
Headline Engagement Grading Tool (Google Sheet: Make a copy & add to your Drive to edit)
Slides for Video 1
WTFAA Check-In Call 1 – August 29 2017
WTFAA Scaling Cheat Sheet – Vanilla Model
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